My Role
I assist in your home preparation, provide resources, create a strategic marketing plan, market & present your home, present all offers, oversee negotiation & transaction through closing/possession
There are 8 services that I offer sellers. Many of these are offered by other agents, too. But, it’s not just offering it that matters, but what it entails and how each detail is executed.
The difference is in the details.
Preparation Assistance
24/7 access to myself
Compass Concierge - free, no interest/no fee ever. Get fronted the cost of all repairs, remodels, maintenance, and listing preparation, with those costs repaid at closing.
Access to personal general contractor
Access to personal staging consultant
Preemptive Strike
Preinspect and strategically present findings
Scout/tour similar homes
Contact competing listings
Physical Marketing
Museum quality acrylic placards suspended on wall
Map of community
Cardstock home brochure with “self tour” insert
Seller letter “What I love” about home and community
Several Open Houses on the first week
Strategically placed sidewalk QR signage around area businesses
Digital Marketing
Unique “Guided Home Tour Video”
Not a “moving slideshow”, not simply random video shots of home.
Viewer is guided by a host through the neighborhood and home, highlighting things that I normally would in an open house
Plays on our listing page in every major home search tool*
Strategic Broker Only Open House Marketing
Target email marketing to agents through “Reverse prospecting” to lists of NWMLS. These agents have clients who are interested or have sent the listing to their client.
Emails will include “inside” information to have the agent feel “in” and worth their time
Marketing begins as soon as our listing launches
Prevents too many time slots being taken up by individual agent previewing and adds motivation to buying agent to show buyer (knowing how much additional effort we are putting to getting the word out and also the buyer’s agent wants to share the “inside” information while it’s still “inside” info
Strategic Public Open House Marketing
Targeted social media and search engine marketing to a precise demographic of potential buyers to show off “guided home tour video” and to motivate audience to virtual open house.
Add “energy” to the listing
Marketing begins at launch of listing
Misc Additional Marketing Services
40 professional photos - Maximum number of photos and including key images such as address
Update/Reorganize listing photos as needed
Yard Sign w/ QR code
Syndicated listing to 100’s of databases
Dedicated Webpage
Perfect Buyer Showings
Daily Attention
Easy showing scheduling with notes
Pre-brief showing agent
Available resources for showing agent
Perfect Display
All lights to LED and/or timer
My schedule revolves around showing agent’s visit
Debrief showing agent
Updates/ Communication
24/7 Access to me
Written/Video/Live researched updates with live statistics
Updates from listing preparation, through marketing, through transaction, to close
Offer Presentation
Zoom or in-person
All offers available on google drive
If multiple, spreadsheet of highlights
Research lender, buyer, and buyer’s agent
Advise on all details and how they affect the safety of a transaction
Negotiations (single or simultaneous)
Transaction/ Closing
24/7 Access to me
Regularly check in
All 3rd party vendors that I recommend to close are heavily vetted, not just “in my network”
Seller Resources:
Curious about my firm? I’ve compiled a useful page so you can learn more about why I’m a Compass agent, and how it benefits you!
Get fronted the cost of home improvement services with no interest- ever. Compass Concierge is a hassle-free way to sell your home faster, and for more.
Pre-inspections lead to cleaner offers (and often times more offers). We will obtain a pre-inspection through one of our vetted Home Inspectors, and provide a copy to prospective buyers. If you’re curious what a pre-inspection report looks like, I’ve linked to a previous inspection report here. Or, click on the button above to learn more about how home inspections work.
Ready to sell upgrade or downsize, but your funds are tied up in your current home’s equity? Are you familiar with bridge loans? If not, you can learn more here. If you are already familiar with bridge loans, learn how Compass provides additional ways to assist you during the bridge loan phase.
